Google Reviews – Why collecting them from your clients is vital to your Business.
In today’s highly competitive online marketplace, potential customers often make decisions before ever speaking to a salesperson. One of the most influential factors guiding these decisions? Online reviews. And leading the pack — by far — is Google.
Google gets 89% of all Global Search Traffic, so if you are going to have a Reviews system that collects and displays customer reviews, the best Review Platform is Google.
Getting clients to review your business on Google is no longer just a good idea — it’s essential. Whether you’re a local service provider or a national brand, Google Reviews directly influence your visibility, reputation, and profitability.
Why Google Reviews Matter So Much
1. Visibility in Local Search
Google Reviews are the fastest way to improve your Local SEO. When a customer searches “plumber near me” or “best café in Christchurch,” Google prioritises businesses with strong, consistent reviews on their Google Business Profile (GMB).
2. Builds Immediate Trust
Potential customers trust what other clients have to say. In fact, 92% of consumers read online reviews before making a decision. High-quality, recent reviews build the kind of instant credibility that no ad campaign can buy.
3.Increases Customer Engagement
Google gives businesses the ability to respond to reviews. Doing so publicly demonstrates excellent customer service, which leads to higher retention, more referrals, and a stronger brand presence.
4.Real-Time Feedback
Reviews give you honest, unfiltered insight into how your customers experience your business. That’s like having free focus groups, available 24/7.Google Reviews vs Other
Google Reviews vs Other Platforms: Pros and Cons
Let’s break down the differences between Google Reviews, Facebook Reviews, Trustpilot, and Trusted Trader to understand where your focus should be.
Review Platforms Pro's and Con's
Google Reviews
- Free to use on your GMB profile
- Direct impact on Local SEO
- High visibility in Maps & Search
- Easy to automate via LibAbun CRM
- Requires Google login to leave a review
Facebook Reviews
- Easy for active FB users
- Great for social engagement
- No direct SEO benefits
- Reviews can be hidden or manipulated
Trustpilot
- Well-known platform for verified reviews
- Trusted by large brands
- Monthly fees for business accounts
- Little impact on Local SEO
Trusted Trader
- Useful for trade services
- Industry-specific credibility
- Limited reach
- Only available to registered businesses
Why Google Reviews Win:
- Most powerful Local SEO tool
- Completely free
- Part of your GMB (Google Business Profile)
- Highly trusted by search engines and customers alike
Other platforms may supplement your online presence, but Google Reviews should always be your #1 focus.
How to Collect More Reviews (on Autopilot
Ask Right After Service
Strike while the iron’s hot. After a successful job or sale, follow up with an automated message via LibAbun CRM with a link to leave a review.
Make It Effortless
Include clickable review links in your email signature, invoices, business cards, and even QR codes in your physical space.
Thank and Respond
Reply to every review — even negative ones — in a professional, helpful manner. It shows you care and turns problems into opportunities.
Build It Into Your Workflow
Make review requests a standard part of your process — not an afterthought. Use LibAbun CRM to make it seamless and automatic.
Don’t Be Afraid of Negative Reviews
Even a few critical reviews add authenticity. People know no business is perfect. What matters is how you respond — promptly, respectfully, and with a desire to resolve the issue.
Conclusion: Google Reviews Are Your #1 Growth Lever
If you’re serious about scaling your business, you can’t afford to ignore Google Reviews. They are:
- Free to collect
- Powerful for local search rankings
- Trusted by your future customers
- Simple to automate with LibAbun CRM
Ready to Supercharge Your Business Growth?
At LibAbun, we help business owners like you automate your Reviews strategy as part of a bigger plan to scale profitability. In fact we are experts in Business Growth and Automation and our services comes with a Profit Guarantee too. “The best way for us to show you, how we can help you, is by actually helping you” and that is why we offer Business Owners 3 Free Business Growth Consultations to show you how to grow your Sales, Profitability and Cashflow as well as learn dozens of ways how to affordable and profitably automate dozens of facets of your business.
Book your 3 FREE Business Growth Consultations with our team today
- How to increase, Sales, Profitablity and Cashflow in your business
- How to automate review collection using LibAbun CRM
- How to rank higher in Google Maps
- How to turn more leads into long-term clients
- How to Automate many other facets of your business to create growth, improve productivity and save time for a better lifestyle